Former innovation editor for the Sunday Times, Sean has enjoyed a distinguished journalistic career specialising in health, technology, digital marketing and business. He writes extensively for national newspapers including the Guardian and Telegraph and is a regular contributor to magazines such as New Media and Marketing Week. Sean’s skills are of enormous value to Highland Marketing clients because he understands their aims and the media they need to target. He has the enviable ability to express complex technical issues using straightforward language in order to engage and interest readers from all walks of life.
“Media coverage is an enormously powerful means to communicate with potential customers and to influence opinion. As a journalist I understand how the media works, and know how to tell stories in the right way for mainstream and specialist publications. By working closely with clients I produce press releases, case studies and articles that are crafted to maximise coverage and which build positive brand and product awareness.”
A little about Sean:
- One Sunday Times front page scoop came when he accidently ended up covering a truly historic clash between world chess champion Garry Kasparov and the supercomputer Deep Blue. The human was so astonished when the supercomputer proved unbeatable that he, like the footballer Maradona, suggested it must have been “the hand of God”.
- Sean is a keen guitarist. However, his wife Nicole and three children prefer the natural peace and quite of their village home in Uffington, in the south of England, to his versions of rock classics by the likes of REM.
- Generations of his family lived near Chelsea’s football ground at Stamford Bridge and his granddad used to take him along to watch the groundsmen preparing the pitch. These days he’s a season ticket holder. Sean recalls how enthusiasm got the better of him and he started the whole stadium chanting “Dons are going home” during an FA Cup semi final against Wimbledon – not something you normally do from the Press Box.
