Helping UK and international health tech clients with integrated, high quality PR, marketing and communications services


Research

We offer research and analysis services to companies that need to deepen their understanding of UK health tech. Talk to us if you are looking to enter or expand in this exciting market.

Marketing

We deliver integrated marketing campaigns that combine business acumen with creative flair. Talk to our team of experienced professionals about the mix of activities that will deliver success.

PR

Highland Marketing delivers PR and communications services to health tech suppliers and their customers. Call us when you have “health tech to shout about.”

Sales acceleration

We know that growing a health tech business means knowing the market and talking to the right people. Our outsourced sales service supports market research, appointment booking, and lead conversion.

Content

We produce marketing content for health tech companies, marketing and PR campaigns. Talk to us about words for websites and social media, informative blogs and compelling opinion pieces and case studies.

Design, video and live drawing

We have the design expertise to help health tech companies stand out from the crowd. Also talk to us about video and live-drawn content for interviews, case studies, and conferences.
Featured clients

I deeply appreciate Highland’s ability to represent InterSystems in a professional manner to the media and customers. As well as understanding our company and target markets, they spend the time required to understand what they are being asked to achieve for the best outcome. I trust Highland and see them as an important business partner for InterSystems.

Mike Fuller, Marketing director, InterSystems

As an organisation, we have been working very closely with the Highland Marketing team for a number of years, the Highland Marketing team have provided us with expert advice, guidance and support as we travel along our ambitious ‘digital journey’. The Highland Marketing team are the epitome of professionalism and have a collaborative style that delivers maximum value to their customers.

Professor Graham Evans, Chief information and technology officer at North Tees and Hartlepool NHS Foundation Trust, and chief digital officer for the North East and North Cumbria Integrated Care System, InterSystems

The team at Highland Marketing have the experience to know what will and won’t work – but at the same time they are always full of fresh ideas and approaches.

Shane Tickell, CEO, IMS MAXIMS
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Blog, analysis and interviews

When marketers go to sea

Highland Marketing took to the Solent for the 2019 Silicon Cup regatta: the #1 networking event on the water for IT professionals, which raises money for three great charities. From initial fear and apprehension, to...

Health chat with Roy Lilley and Matthew Gould

The veteran health commentator and the chief executive of NHSX did not agree on much when they met at the King’s Fund, including the direction of health tech policy and whether anything is, in fact,...

Health Tech Awards 2019: #HealthTechToShoutAbout winners

One hundred entries, four expert judges, a shortlist of six, and finally a winner. Lyn Whitfield explains how Highland Marketing judged the #HealthTechToShoutAbout category of this year’s Health Tech Awards, who made the top spots,...

End to End strategy and marketing support

Six months ago, Highland Marketing formed an alliance with Experiential HealthTech. Chief executive Mark Venables and consultant Andrena Logue sat down to discuss how the alliance has developed and how it is supporting health tech...

Taking the temperature of Expo19NHS

A session on climate change energised delegates to the annual Health and Care Innovation Expo, where the global digital exemplars had a moment in the sun, but NHSX was hazy about its plans and fog...

Mini budget delivers stability for coming year but not long term

Amid worsening Brexit turmoil, chancellor Sajid Javid delivered a mini budget with a headline £6.2 billion for the NHS. Unfortunately, most of this money has been announced before. Also, it covers a single year, when...
Highland Marketing PR Wire

NHS health tech team of the year named

Highland Marketing InterSystems release - 15 October 2019
North Tees and Hartlepool NHS Foundation Trust recognised by judges at the HTN Health Tech Awards as an NHS leader in digital teamwork and for its work in electronic prescribing.

SilverCloud Health marks World Mental Health Day with major milestone of more than 300,000 service users treated through their digital mental health platform

Highland Marketing SilverCloud Health release - 10 October 2019
More than 300,000 people suffering with mental health disorders such as anxiety and depression have now been treated through innovative digital therapy programmes developed as a result of a partnership between Berkshire Healthcare NHS Foundation Trust and SilverCloud Health, the world’s leading digital mental health company.

SilverCloud Health collaborates with Microsoft in pioneering artificial intelligence (AI) research to deliver more effective digital mental healthcare

Highland Marketing SilverCloud Health release - 2 October 2019
SilverCloud Health, the world’s leading digital mental health company, today officially announced its research collaboration with Microsoft to further enhance its online offering with artificial intelligence (AI).  SilverCloud Health and Microsoft Labs in Cambridge have been working together over the past 18 months, in research that combines Microsoft’s cutting-edge machine learning and AI technologies with SilverCloud’s expertise in real-world delivery of evidence-based interventions and mental health outcomes.

Patient Safety Learning urges new approach by health and social care sector to stop thousands of avoidable deaths each year

Highland Marketing Patient Safety Learning release - 23 September 2019
Charity launches new online hub for vital sharing of knowledge and experience by health and social care providers and bodies, and patients and families, to transform services

Joined Up Health and Care 2019 to explore real answers to integrated care

Highland Marketing InterSystems release - 19 September 2019
NHS pioneers, think tanks, and inspirational leaders to address the October 2019 Joined Up Health and Care conference, hosted by InterSystems in Birmingham

Orion Health Delivers the First Health Information Exchange (HIE) in the Middle East

Highland Marketing Orion Health release - 18 September 2019
First go-live for the Malaffi HIE achieved six-months after contract-sign, giving clinicians in four leading Abu Dhabi healthcare providers access to important patient information. Further roll-outs, including a patient portal and analytics services will follow next year.
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