Lyn is a journalist by background. After completing her training in local papers, she specialised in coverage of the public sector in England, the NHS, and healthcare IT. This has enabled her to follow closely the many twists and turns of recent health policy; and to report on them for specialist audiences. It has also given her an exceptional ability to advise clients on the reality of working with the NHS, and on communications that work for them. Lyn’s skills include strategic thinking, managing projects with a communications and publication element, editing, research, interviewing and writing.

A little about Lyn:
  • Lyn has an impressive educational record, with a first degree in Politics, Philosophy and Economics from Oxford University, and a Masters degree in Social Policy and Planning from the London School of Economics and Political Science.
  • Before taking up her current post, her journalism employers included the Health Service Journal and digitalhealth.net (formerly EHealth Insider). Over her career, she has also worked with think-tanks, including the King’s Fund and the Nuffield Trust, and major companies, such as Microsoft.
  • Lyn is a proud Yorkshire lass, but lives in Winchester with her partner, a political cartoonist with his own live-drawing business. Her ‘downtime’ activities include Pilates and running; she has completed a number of marathons.

Guest interview: Tom Russell

Tom Russell is the new programme manager for health and social care at techUK. Lyn Whitfield talked to him about his role, the challenges and opportunities of the health tech market, and how techUK will...

No trust is an island: background briefing

At its January 2020 meeting, Highland Marketing’s advisory board heard from Professor Graham Evans, chief information and technology officer for North Tees and Hartlepool NHS Foundation Trust, and chief digital officer for North East and...

Manifesto destiny

What are the three main parties really saying about the NHS and funding; and do they have anything to say about IT? As the general election campaign continues, Lyn Whitfield asks what health tech should...

Right on the tiles: Bradford’s command centre

Bradford Teaching Hospital NHS Foundation Trust’s space age command centre, which delivers action-oriented data to hospital and patient management teams, was officially opened this week. The work won the admiration of Highland Marketing’s advisory board...

Taking the temperature of Expo19NHS

A session on climate change energised delegates to the annual Health and Care Innovation Expo, where the global digital exemplars had a moment in the sun, but NHSX was hazy about its plans and fog...

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