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Informed opinions and interviews, plus top tips for the healthcare market. Read our regular blog on the issues that impact healthcare.

Healthcare Roundup – 3rd July 2015

News in brief NHS 'lags behind other health systems': The NHS lags behind other countries on preventing unnecessary hospital admissions and improving survival rates, a report has suggested. The review by the Nuffield Trust think tank into 15 wealthy nations found lower cancer survival and higher death rates from heart attacks and strokes, reported the BBC. However, on measures such as immunisation and antibiotic prescribing the UK performed better. Overall performance was also showing signs

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Clients


The team at Highland Marketing have the experience to know what will and won’t work – but at the same time they are always full of fresh ideas and approaches.

Shane Tickell, CEO / IMS MAXIMS

Highland Marketing has been instrumental in helping us to raise our profile via impressive media coverage, supporting the development of our advocate programme and helping us to embrace social media effectively.

Breda Corish, clinical solutions director (UK and Northern Europe) / Elsevier Health Solutions

In my career that now spans well over 20 years, I have rarely come across PR agencies which were worth the investment and acted as an extension of the marketing team. I can honestly say that Highland Marketing is the best agency I have ever worked with!

Tim Dunn, vice president / FairWarning

Highland Marketing has an intimacy and understanding of the healthcare IT market which is difficult to find.

Dr Harald Deutsch, Vice president / CSC Healthcare EMEA

No other agency can match Highland Marketing’s knowledge and experience within the healthcare market.

Helen Parslow, Director of marketing and business development EMEA / MedeAnalytics

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